Advertising
Advertise
Reach operators, investors, and builders who read for the P&L, not the hype cycle.
Inventory is labeled Advertisement or Sponsored. Network units fill after a publisher is approved. Direct sponsorships are sold separately and never run as news.
Units
| Unit | Size | Placement |
|---|---|---|
| Leaderboard | 728 × 90 / responsive | Section and story pages |
| Sidebar rectangle | 300 × 250 | Story aside |
| In-article | 300 × 250 / fluid | Inside analysis |
| Guide units | Responsive | Mid-guide and before FAQ |
| Mobile | 320 × 50 | Footer, dismissible, when ads are live |
| Native story | Editorial card | Labeled Sponsored — not on the homepage until sold |
Direct vs network
Network: remnant display after approval. Ask the desk if you need the current publisher status.
Direct: B2B software, cloud, fintech, and recruiting. Native units stay available for those deals.
Requirements
- No animation that hijacks scroll. No fake “download” buttons.
- Sponsored content is labeled. It does not run as news.
- We can refuse categories (gambling, get-rich schemes, malware-adjacent).